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“You have greatness within you.” Les Brown
Sundays for me are resting, rejuvenating, getting organized and daydreaming.
What is it I want?
What is it I will do?
I think you already know this about me, but I have a love affair with women. Every Sunday in 2018 I am to featuring power women. Some women are in my life and inside my circle. Some outside. I am beyond excited to introduce you to Jessi. You'll see from her discussion below, she is a woman to bring into your circle! Today, please meet Jessi, the wonderful Jessi.
Your Name & Company
Hi! I'm Jessi Honard, co-owner of North Star Messaging + Strategy. As a copywriter and messaging strategist, I help thought leaders and entrepreneurs show up as their most powerful, authentic self, embrace their brand voice, and create a message that embraces their role as a thought leader.
How do you show up as a Leader?
In my mind, leadership (especially thought leadership) has three key components: innovation, influence, and expertise. Each of these aspects work together to create a platform for positive change. Every day, I try to take tangible action in these areas, all while building relationships and holding true to my values. This can show up in a few different ways, but often it's in guiding my clients to find clarity in their message, creating copy that stands out and converts, and refining my skills as a writer and consultant.
What's one way you manage your life that you feel you have mastered?
My life management is constantly evolving. I've always been good at creating a routine that works for me and leaning into my intuition to know when it isn't working and needs to change. I think we often stuck in a rut and struggle to recognize when things need a bit of a shakeup. I've mastered finding that moment in my own life and taking steps to adjust course.
How do you give to your community?
A portion of our business' revenue supports LitWorld, a nonprofit organization dedicated to eliminating illiteracy. On a more personal note, I'm an avid hiker and rock climber, and I try to spend time outside cleaning trails as often as possible. Everyone deserves to enjoy nature at its most pristine!
What's the number one tip you would give another woman entrepreneur?
Your version of leadership doesn't have to be like anyone else's. It's as unique as you are.
What tech tool could you not live without?
Slack! I'd be lost without my team, and that's where we jam.
What is your favorite business book?
Profit First by Mike Michalowicz. It revolutionized how we handled money within our business.
What does self-care look like for you?
A day on the trails, time at the rock climbing gym, curling up with a good fantasy novel (currently obsessed with Brandon Sanderson).
What's your favorite quote?
"Trust thyself: every heart vibrates to that iron string." - Ralph Waldo Emerson
Quick side note from Ashleigh. Here are my most favorite tools ever.
- For audio motivation - Relentless by Tim Grover. I listen to him as I was in the mornings. My walk always becomes a power walk after listening.
- To focus during the day I love to focus@will. They say music helps you focus and for me it surely does. I blare the classical music. I am not sure how many people my age choose that over techno but either way I love it.
- Rosemarie Groner (from the Busy Budgeter) is a friend and I just LOVE how much she gives everything away. She tells you and anyone she can her detailed way to making money! Start with her Pinterest Strategy Guide that is worth every penny. Not. going. to. lie.